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Free SEO Audit: A Human Looks at Your Site, Not a Script

Fill in four fields. Within two business days you get a short written free SEO audit from a senior person who spent 30 to 45 minutes actually looking at your site and your competitor's.

Three genuine findings. One quick win you can do yourself without hiring anyone. One thing that needs help.

No automated PDF. No obligation. No sales call unless you ask for one.

$990
Entry price, published in full
30 days
Notice to leave. No lock-in
1pm to 6pm
AEST, senior-led, contactable

The one who keeps beating you. A name or a web address, whichever you have.

Two business days, written by a person. No obligation, and no sales call unless you ask for one.

Four fields, under a minute

That is the whole form. We ask for four things because four things is what we need to do the job properly.

  • Your website

    The address you'd give a customer. If you have more than one, give us the one that matters.

  • Your main competitor

    The business that keeps turning up above you, or the one whose van you keep seeing on jobs you wanted.

  • Your service area

    Suburbs, a radius, a region. "Sutherland Shire and down to Helensburgh" is more useful to us than "Sydney".

  • Your email

    One email with the audit, one follow-up a week later. That is it.

The competitor field is the one people skip, and it is the one that changes everything. Without it we can only tell you what is wrong with your site in the abstract. With it we can tell you why they rank in Frankston and you don't, which is the question you actually have.

What you actually get

A short written rundown in the body of an email, or a two page document if it needs diagrams. Not a 60 page export with a colour-coded appendix nobody reads.

  • Three findings specific to your site

    , with the page or the profile named. Not "improve your meta descriptions". More like "your Blacktown service page targets four suburbs in one paragraph, which is why it ranks for none of them".

  • A side-by-side on the competitor you named

    What they have that you don't, and whether it is the thing that is costing you the calls or just noise.

  • One quick win you can implement yourself

    In plain steps. Usually something in Google Business Profile, a page title, or a bit of internal linking. No tools to buy.

  • One thing that genuinely needs help

    , with an honest read on whether it is worth paying anyone to fix yet.

Why this is different from every other free SEO report

Most free audits work like this. A script hits your URL, a tool spits out an export, and it lands in your inbox in 40 seconds with a red score somewhere in the thirties. The findings are identical for every site because the tool applies the same 180 checks to everything. The score is deliberately alarming so that a salesperson has a reason to ring you.

You've probably had three of them. You may have one sitting unread right now.

This one takes two business days because a person does it by hand, and a person cannot do 400 of them a day.

The quick win is deliberately something you can do without us. If you fix it yourself and never speak to us again, the audit still did its job. That is the point of giving something away.

Who does the audit

Arbaz does these. Ten years in SEO across Australian local search and international organic, and the same person who would scope your work if you ever decided to hire us.

Not a junior on a template. Not a tool with a logo on top. The same senior person who would scope the work if you ever decided to hire us, which means the findings are the ones they'd actually act on rather than the ones that pad out a document.

There is a practical limit to this. We do a handful a week, not a hundred. If we are backed up you'll hear that from us rather than getting something rushed.

The two business day timeline

  1. Day one

    We look at your site, your Google Business Profile, and the competitor you named. Rankings for your suburbs, the pages you have and the ones you're missing, technical problems that are actually costing you traffic rather than just showing up amber in a tool.

  2. Day two

    It gets written up and sent. Plain language, specific, short enough to read on your phone between jobs.

    If you submit on a Friday afternoon, expect it Tuesday. We work Australian hours and we are contactable 1pm to 6pm AEST.

What happens after you get it

One email with the audit. One follow-up a week later asking whether it was useful and whether you have questions.

Then nothing, unless you reply.

You will not be added to a drip sequence. You will not be rung by a salesperson, because we don't have one. Nobody will retarget you with ads about the score on your website. If you want to talk you can book a time yourself, and if you don't, the follow-up email is the last you hear from us.

If you'd rather not even get the follow-up, say so in the form and we'll skip it.

Questions

Questions we get asked

Straight answers, including the uncomfortable ones. Anything else goes to the person who does the work.

Ask your own question
Is it really free?

Yes. No card, no trial, no "free audit then $500 for the full version". The whole thing is free because it is also how we work out whether we'd be any good for your business. About half the time we tell people their site is fine and the problem is somewhere else, which saves us both a conversation. If you do end up wanting help, our monthly pricing is published in full at /seo-pricing/, starting at $990 a month with no lock-in contract, so there is no quote theatre at the end of this.

Will I get sales calls?

No. We don't ask for your phone number, which makes it difficult for us to ring you even if we wanted to. Two emails, then silence unless you reply.

Why do you need my competitor's site?

Because "your site has issues" is useless on its own. Every site has issues. What you need to know is which of those issues is the reason someone else is above you in the map pack for Belmont, and that only becomes clear when we look at both. If you genuinely don't know who your competitor is, put a suburb in and we'll work out who is winning it.

What if my website is really bad?

Then the audit is short and the advice is blunt. We've looked at sites built in 2011 that still ring the phone, and sites that cost $18,000 last year and don't. Bad is not embarrassing, it is just information. Nobody here is going to make you feel stupid about a website your nephew built.

Can I use the findings and not hire you?

Yes, genuinely. Take the quick win, do it yourself, keep the money. Take the whole audit to your current provider and ask them why they hadn't mentioned any of it. We are not going to chase you, and the advice does not come with strings. Some of the best referrals we get are from people who never became clients.

How is this different from running a free website SEO check myself?

Run one, they're useful for a rough temperature reading. What a tool cannot do is tell you that your competitor gets 40 reviews a year from a system you don't have, or that three of your service pages are competing with each other for the same search, or that the technical warning at the top of your report does not matter for a business your size. That judgement is the bit we're giving away.

Who this is for, and who it isn't

It suits you if you have a live website, you serve a defined area or a defined kind of client, and you have a nagging sense that you should be getting more from search than you are. Trades, allied health, NDIS providers, childcare, accountants, agencies who want a second opinion on a client site.

It is not for you if you want a guarantee that you'll rank first. We won't give one, and anyone who does is lying to you.

It is also not for you if your website isn't built yet. There is nothing to audit. Come back when it is live and we'll do it properly.

Get your free SEO analysis

Four fields, under a minute, and a person reads it rather than a script.

The one who keeps beating you. A name or a web address, whichever you have.

Two business days, written by a person. No obligation, and no sales call unless you ask for one.

Two business days, three real findings, and nothing you have to sit through a pitch to receive.

What clients say

In their own words

Upwork reviews, reproduced unedited apart from the spelling of Arbaz’s name.

  • Thank you for the invaluable SEO keyword research support you've provided during our recent projects. In a short period, your expertise has made a noticeable impact on our strategy and outcomes. Your ability to quickly identify relevant keywords and analyze market trends has been particularly impressive, directly contributing to enhancing our content's reach and effectiveness. Thank you Arbaz!

    SEO keyword research

    • Committed to Quality
  • I had the pleasure of working with Arbaz, an exceptional SEO Specialist who surpassed my expectations. From the start, his professionalism and expertise were evident. He conducted a thorough website audit, developed a tailored strategy, and optimized on-page elements and off-page backlinks. His knowledge of the latest SEO trends and proactive recommendations greatly improved our website's visibility and organic traffic. His ability to collaborate with the content team and implement technical SEO optimizations further solidified their effectiveness. Overall, I highly recommend this SEO Specialist for his remarkable results and dedication to driving business growth.

    SEO Specialist, ranking on page one

    • Professional
    • Collaborative
    • Detail Oriented
    • Solution Oriented
  • We had an amazing work experience with Arbaz in the past, so we decided to rehire him for the SEO dofollow link building for our other websites. He delivered excellent results and met our expectations. He is a highly skilled and reliable SEO expert. We will definitely hire him again for our future projects. Thank you for your hard work and dedication. 👍

    Repeat engagement, link building

    • Committed to Quality
    • Reliable

Free, by hand, no obligation

Start with the free manual audit

Four fields: your website, your main competitor, your service area and your email. Within two business days a real person sends back three genuine findings, one quick win you can do yourself, and one thing that needs proper help.

Turnaround
Two business days
Follow-up
No sales call unless you ask